Digital trade is becoming a key driver of economic growth across the globe, reshaping how
goods and services are produced, traded, and consumed. With increasing internet penetration
and the adoption of digital technologies, Africa stands at a unique crossroads. While the
continent has made notable strides in digital innovation, e-commerce, and ICT infrastructure, it
still faces challenges such as regulatory barriers, inadequate digital infrastructure, and limited
financial inclusion. Harnessing the full potential of digital trade can enable Africa to leapfrog
traditional stages of development and create a more inclusive, sustainable, and prosperous
future.
The webinar ‘Digital Trade for Africa’s Prosperity’, aims to explore how digital trade can be a
powerful tool to drive economic development and transformation across Africa. The webinar will
bring together key stakeholders from governments, international organisations, businesses, and
civil society to discuss opportunities, challenges, and strategies for fostering a digital trade
ecosystem that contributes to Africa’s long-term prosperity.
The online event will cover a broad range of topics essential to understanding and promoting digital trade in Africa, including but not limited to:
- The role of digital infrastructure: The importance of broadband access, mobile connectivity,
and other digital infrastructure to support e-commerce and cross-border trade. - Regulatory harmonisation: The need for coherent regulatory frameworks at both national and
regional levels, including issues related to data privacy, cybersecurity, and digital taxation. - Digital financial inclusion: Examining the role of fintech, mobile banking, and digital payment
systems in expanding financial services to underserved populations. - The African Continental Free Trade Area (AfCFTA) and digital trade: Exploring how digital
trade can enhance the benefits of the AfCFTA by facilitating cross-border e-commerce, digital
services trade, and data movement. - Skills development for the digital economy: Focusing on the skills gap and capacity building
needed to enable Africa’s workforce to participate effectively in the digital economy. - Case studies: Presenting case studies of successful digital trade initiatives in African countries
and sectors, with a focus on SMEs and innovation hubs.